Circle Logo

What does the Circle logo graphically represent?


  • The circular arrow means taking action and creating forward motion.


  • The circle is meant to communicate the whole inter-connectedness of all things, all animals, and all people in our world, including the mind-body connection.

  • The 3 separate colors, each with a distinct amount of "space" allocated to each, reflects proportionately the 3 pillars of our mission:

    • Educate all, about all Dementias (bright purple);

    • Provide quality-of-life programs (lighter purple);

    • Recognize accomplishments and contributions to the betterment of the Dementia community at-large (the lightest blue/purple).


  • If you join the Leadership or Caring Circle you agree with the 10 DSA Principles, and you are willing to commit financially each year to seeing that those ideals are pursued and continued through the work of the Dementia Society of America.

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Dementia Society of America - PO Box 600 - Doylestown, PA 18901

Dementia Society is a 501(c)(3) nonprofit organization.

Telephone 1-800-DEMENTIA (1-800-336-3684)

© 2013 - 2021 by Dementia Society, Inc. All rights reserved.


Trademarks include but are not limited to Dementia Society of America®, Know Dementia®, We Know You Matter®

Dementia SMART®, Dementia Answers®, STEP2RAISE®, Ginny Gives®, Raise Hope Now®,

Better Brain Nation, and Dementia QUEST®, Cure Apathy and Cure Taboo.

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Last Updated

February 2021